Wine Industry Mentor Program breaks new ground
The Wine Industry Mentor Program, which pairs early career wine sector professionals with respected wine sector leaders, is expanding into all areas of the wine industry. This year the program includes wine business, wine marketing, media, photography, wine education, winemaking, viticulture and oenology, while keeping a strong connection with wine communications. The program was established by Wine Communicators of Australia (WCA) and the University of Adelaide. “Much of the success
Penfolds and Grange: The View from the Top
Story by Lachlan Aird - 2020 WCA Wine Media Cadet I tend to actively avoid the word ‘iconic’ as it seems like a somewhat crass descriptor for most wines. However, for truly iconic wines, what other word applies? When tasked with the assignment to write about an iconic wine from Adelaide, South Australia, there seemed to be little contest. Penfolds Grange was the obvious choice. As I sit
WCA appoints new Executive Officer
Wine Communicators of Australia (WCA) are pleased to announce the appointment of their new Executive Officer, Andrew Stark. Andrew comes to the role with a wealth of industry experience and the passion to take WCA into the future. Over the past decade Andrew has held senior marketing and operations positions in Accolade Wines and last year made the decision to branch out on his own and started a consultancy business,
Giving And Sharing: South Australian Holidays In The Regions
Story by Lachlan Aird - 2020 WCA Wine Media Cadet Every family has their own special festive traditions. Whether on purpose or not, there’s a set of rituals that may seem so normal and ordinary to us, but would be incredibly perplexing to outsiders looking in. While there’s a distinct image of an ‘Aussie Christmas’, of sunny outdoor Christmas lunches with fresh seafood, baked hams and pavlova, in Adelaide,