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 At a time when influencer marketing is a hotly debated topic, like it or not, it can’t be denied that it’s a valuable method of engaging
your consumers, but only when it’s done right! The rise of social media and word-of-mouth marketing has shifted the power struggle from
brands to consumers and so authenticity and trust must underpin everything today. 
Join Eimear Broderick, Social Lead at Meltwater as she helps to unpick the world of Influencer Marketing with a special focus on the opportunities for the Wine Industry. 
Webinar attendees will leave with:
– A thorough understanding of the influencer landscape as it stands today
– The knowledge of how to build an effective strategy
– Tangible examples from the Wine Industry
– An understanding of how to measure the success of Influencer campaigns


Meltwater helps companies make better, more informed decisions. We believe that business strategy will be increasingly shaped by insights from online data. Over 30,000 companies use the Meltwater social intelligence platform to understand, measure and engage your target audiences with powerful insights, influencer marketing and consumer intelligence.


This webinar is free to ALL WCA Members. To register, CLICK HERE

Non-Members will be charged $50 + GST to access the webinar.  To pay and register, CLICK HERE