April 2020
How to Use Live Streaming to Turn Your Website into a Cellar Door Presented by Professor Roberta Crouch from Flinders University, this webinar outlines the easy steps to turning almost any wine brand event, like a cellar door experience, into one that is enjoyable and motivating for your customers. Whilst live streaming has been around for a while, never has the technology had so much to offer as it does
Find out moreAt a time when influencer marketing is a hotly debated topic, like it or not, it can't be denied that it's a valuable method of engaging your consumers, but only when it's done right! The rise of social media and word-of-mouth marketing has shifted the power struggle from brands to consumers and so authenticity and trust must underpin everything today. Join Eimear Broderick, Social Lead at Meltwater as she helps
Find out moreJune 2020
Important update: ‘Australian wine – winning the long game’ to be staged as a fully online experience. The Australian Society of Viticulture and Oenology (ASVO) and Wine Communicators Australia (WCA) are pleased to present the upcoming seminar, ‘Australian wine – winning the long game’ across Australia and internationally. ASVO president Brooke Howell said, “The combined experience of the ASVO and WCA in staging virtual events positions us strongly to continue
Find out moreAugust 2020
MESSAGE FROM SYDNEY ROYAL AGRICULTURAL SOCIETY Due to increased public concern, to protect the health and safety of judges and in response to the unpredictability of the current public health emergency our nation is facing, the 2020 KPMG Sydney Royal Wine Show is cancelled. The KPMG Sydney Royal Wine Show has a long and proud history of recognising the best of Australian Wine and it is with great disappointment that
Find out moreOctober 2020
The WCA Royal Adelaide Wine Show Awards Lunch is the showpiece event on the SA wine calendar. Run in partnership with the Royal Agricultural and Horticultural Society of SA, we are delighted to announce that the 2020 event will be once again held at the Adelaide Showground. As such, all guests are invited to attend a special tasting of the show wines before being treated to a three course meal,
Find out moreNovember 2020
The Australian Wine Sector is experiencing an unprecedented fire season and many wine and tourism businesses and communities are suffering as a result. Australian wineries are further compressed with the coronavirus, which is impacting on our largest market – China. The challenges faced by the wine sector is still being defined by market experts. In light of all this turmoil, Wine Communicators of Australia’s China Australia Wine Marketing Summit is
Find out moreThe Wine Communicator Awards recognise excellence in Wine Communications. These awards have been created to acknowledge outstanding contribution to, and excellence in, wine communication in all its forms. They recognise and promote quality wine content while also rewarding individuals who lead by example and demonstrate respect for the wine industry and its consumers, and uphold the professional standards valued by Wine Communicators of Australia (WCA). We are pleased to announce
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