Join Holly Formosa for the Ultimate Guide to Creating Iconic Winery Events!

Wine Communicators Australia invites you to an exclusive webinar tailored for wine professionals in the Direct-to-Consumer (DTC) space. Led by industry expert Holly Formosa (@hollyconsults), this session will reveal practical strategies for transforming your winery events into unforgettable experiences that drive revenue.

What You’ll Learn:

• Make Your Winery a Must-Visit Destination: Craft unique experiences that keep visitors returning.
• Differentiate Your Events: Discover effective strategies to stand out in a crowded marketplace.
• Create Sustainable, Profitable Events: Develop models that enhance cash flow and elevate your brand.
• Tailor Experiences for Diverse Audiences: Learn how to engage wine enthusiasts, casual tourists, and social groups alike.
• Leverage Partnerships: Uncover collaboration opportunities with local tourism boards and other partners to boost visibility and attendance.

Whether you’re looking to increase foot traffic, boost ticket sales, or elevate your winery’s brand, Holly’s insights will equip you with the tools to succeed.

Register now to secure your spot and gain actionable insights that will transform your winery events!

About the Presenter: Holly Formosa (@hollyconsults) is a marketing specialist with 10+ years of hands-on experience in the wine, hospitality, and major events industries. As the Head of Marketing at All Saints Estate, she led innovative wine club and tourism events, while her previous role at the Melbourne Food & Wine Festival involved executing global communications for major activations like the World’s Longest Lunch (1,700 guests). Holly has also coordinated trade events across the USA and China as the Wine Tourism Brand Manager for Wine Victoria. Learn more: www.hollyformosa.com.

This webinar is FREE to WCA Members.

• Members CLICK HERE to register.
• Non-members will be charged $50+GST to access the webinar. To pay and register, please CLICK HERE