While wine marketing is understood to be an essential part of running a winery business, it can often be seen as overwhelming, time consuming and costly. In this webinar, Erica Stacey will take you through the process Parallax use to create successful marketing strategies for their clients. After posing some pertinent questions to help develop your strategic and brand foundation, Erica will share some practical – and low/no cost – marketing [Read more]
It’s been a while between drinks, so we’d like to invite you to join us for Friday arvo drinks and a discussion with Sally Scarborough from Scarborough Wines Co. Hear from Sally about growing up in the Hunter Valley and being part of a unique family owned wine business. What matters most and how she and the family have met recent challenges, key learnings and even managed some positive [Read more]
