Wine Education Resources

WCA aims to collaborate with industry partners to deliver the latest information on key topics relevant to our members at both in personal and online events. Where possible, we will provide supporting educational resources to these events. Please refer below for the resources currently available.  

SA Cellardoor Workshop Series

In April 2021, Wine Communicators partnered with the South Australian Government and Great Wine Capitals to hold a series of Cellar Door workshops. These were aimed at helping cellar door operators add richness to the visitor experience by building memorable experiences into their brand homes.

The workshops also highlighted the many digital tools available to operators offered by South Australian Tourism Commission and to showcase the 2021 Year of South Australian Wine campaign.

The workshops were also timed to coincide with the launch of PIRSA’s 2021 cellar door development grant scheme.

For those who want to revisit the excellent presentations from the day, or for those who weren’t able to attend one of the sessions, the links to the materials can be found below.

Session presentations:

Wine Tourism Update – Leah Rusby (SATC), Download HERE

2021 Year of South Australian Wine – Jennifer Schmidt, Louise Magor (SATC), Download HERE

Wine Tourism – Rachael Whitrow (Overstory), Download HERE

Food, Wine and Emotional Experiences – Marcel Kustos (Molecular Sommelier), Download HERE

Leveraging Regional Tourism – Hayden Zammit (Tourism Accelerator), Download HERE

For more details on the SATC initiatives available, the links are below.

2021 Year of South Australian Wine: https://tourism.sa.gov.au/support/2021-year-of-south-australian-wine

ATDW Support & Marketing Hub: https://tourism.sa.gov.au/support/atdw

Regional Event Fund: https://tourism.sa.gov.au/support/regional-event-fund

Tourism Industry Development Fund: https://tourism.sa.gov.au/support/tourism-industry-development-fund

Session video recordings

Click below to view on the WCA YouTube channel.