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Webinar Recording: Understanding the media landscape and media engagement
$55.00
Description
In this webinar we chat with some of the best in the trade to understand the wine media landscape and how we can better connect, communicate & engage with them. Lead by WCA Exec Chair, Angus Barnes, the panel will explore the various forms of wine journalism, what makes a story ‘unique’ and how to write a media release with purpose. We will also look at the benefits of engaging a PR agency and how you can use them to improve your wine brand presence in the media.
Panellists: Max Allen, Wine & Drinks Writer Nola James, Freelance wine writer and editor Tom Kline, Independent wine writer Brian Chase Olson, Director at Blend Public Relations