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November 2019
Join the WCA SA Chapter in the week of Thanksgiving to discuss the opportunities in the land of stars and stripes. Hear from those getting out there, visiting the market and launching wine and taking on the challenge. Our panel format intends to inform and enlighten with discussion encouraged. Find out more. The panelists: Ashley Ratcliff, Owner – Ricca Terra Kathy Drogemuller, Owner – Paracombe Wines Sam Holmes, Negociants General Manager
Find out moreFebruary 2020
This webinar presented by Angelica Crabb, Analyst – Wine Australia Market Insights will reveal the latest results for Australian wine exports in 2019, including the latest trends by destination, price segment, and wine style. It will highlight how the global market for wine has changed in the last 12 months and the key opportunities available in export markets for Australian wine producers of all sizes. Angelica Crabb is an analyst
Find out moreMarch 2020
This webinar will give you the three essential ingredients to help you communicate in a way that best protects your reputation in a crisis or major issue, the 10 essential rules in crisis communication and key steps on how to build your emergency response communication plan. Participants will receive notes. ABOUT THE PRESENTER Rob Ball and the firm to which he belongs, Ball Public Relations, assist organisations confronted by issues
Find out moreApril 2020
How to Use Live Streaming to Turn Your Website into a Cellar Door Presented by Professor Roberta Crouch from Flinders University, this webinar outlines the easy steps to turning almost any wine brand event, like a cellar door experience, into one that is enjoyable and motivating for your customers. Whilst live streaming has been around for a while, never has the technology had so much to offer as it does
Find out moreAt a time when influencer marketing is a hotly debated topic, like it or not, it can't be denied that it's a valuable method of engaging your consumers, but only when it's done right! The rise of social media and word-of-mouth marketing has shifted the power struggle from brands to consumers and so authenticity and trust must underpin everything today. Join Eimear Broderick, Social Lead at Meltwater as she helps
Find out moreMay 2020
Have you ever considered starting your journey towards a Masters of Wine or just wanted to undertake additional studies to gain new global qualifications in the world of wine? The COVID-19 pandemic is forcing many of us to stay at home, making it a perfect time for many to commit to personal development and gaining exciting new qualifications. This is a rare opportunity to join Sarah Andrew (DipWSET (Honours) Business Development
Find out moreJune 2020
The Department for Trade and Investment (DTI), in partnership with Wine Communicators of Australia is hosting an interactive webinar series for South Australian producers to learn best practice production and execution of Virtual Tastings, with a business to business (B2B) focus. COVID-19 restrictions for both domestic and international travel had diminished wineries ability to sell to their distributor base. Virtual tastings provide a perfect opportunity for businesses to broaden
Find out moreJoin TAFE SA’s Gill-Gordon Smith IWE to discuss how education, pathways and collaboration can successfully engage and connect media, trade and consumers. In this webinar, Gill will explore the value and benefits of educational programs through the lens of a range of innovative programs both local and international. This approach has impact, is sustainable and creates opportunity for individual wine business as well as regional associations to benefit from community
Find out moreJoin us for a panel session where we delve into the written, tasted, PR and social aspects of media for wine brands. Hear from wine writer and storyteller Katie Spain, Wine Showcase Magazine and media partner Peter Muscet, PR whiz and engager Sarah Stokes from Ball PR, and social media digital insider Kelly Wagner of Purple Giraffe. This panel event will provide you with Q&A and insights for how we build relationships
Find out moreImportant update: ‘Australian wine – winning the long game’ to be staged as a fully online experience. ASVO is proudly working in collaboration with the Wine Communicators of Australia (WCA) to present an online seminar on June 29- July 1, ‘Australian wine: winning the long game’ tackling the big issues: growing, making and selling wine in the future. Wine businesses today are confronted with the threat of fire, drought, rising
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